Short, Sardonic Midwestern Woman explains exactly what's wrong with the world and how things would run so much better as soon as everyone admits the whole universe revolves around HER.
Wednesday, December 31, 2008
Amnesty InterLibrary
I couldn’t help but envision the following scenario:
Harried Dad: Uh, I’d like to bring this book back. My wife was cleaning under our daughter’s bed and found it.
Librarian: It was due a month ago.
Dad: Yes, I’ve brought this can of corn and box of spaghetti…
Librarian: It’s a Newbery winner! Other patrons were not able to access it during that time, and I’m sure you agree it is of vital importance to share our resources as fairly as possible.
Dad: Of course, we’re very sorry…
Librarian: Did your daughter even read the book?
Dad: Um, I dunno…
Librarian: Here you go. One can of asparagus and a jar of pickled beets.
Dad: What? You’re giving me food?
Librarian. I’m sure your daughter will think again before tossing a book on the floor to be covered by laundry and cat hair.
Dad: I’m supposed to serve this to her?
Librarian: Don’t make me get the Spam…
Retro or Obsolete?
Seems the Lake Superior State University's annual List of Words to Be Banished from the Queen's English for Mis-use, Over-use and General Uselessness includes a little dig at yours truly.
Do click on that link above to enjoy the whole article, but I would like to draw you attention to the final line:
Think these gendarmes of jargon should "get a life"? Watch it, kiddo. That phrase was banished in 1997.
Sorry, but over on this little synapse of the web the phrase is alive and well.
Free Strikes and You're Out
DDV : What?
Me: I have a coupon for a small Mocha - no purchase necessary!
DDV: Whole or Lo Fat?
Me: Lo Fat.
DDV: Will there be anything else?
Me: Nope.
DDV: Please drive up.
Me: MMMMM.... FREE!
Monday, December 29, 2008
Let FREE-dom Ring
Sunday, December 28, 2008
Cloning: a Game for the Whole (Replicated) Family!
Christmas can invoke fond remembrances of favorite toys from childhood, but there was one that had fallen off my radar screen completely until I read this article about Chinese Hamster ovaries.
"I am not a patient person, and being a new faculty member at a brand new university, I did not immediately have the cleanroom facilities I am accustomed to," says Khine, "And desperation is the mother of invention (or something like that). So as I was brainstorming solutions, I remembered my favorite childhood toy and decided to try it in my kitchen one night."
Khine and her team designed complicated patterns in Auto CAD, printed them onto Shrinky Dinks, and then heated the plastic toys in an inexpensive oven. As the sheets became smaller, the lines of print would bulge out. Taller and more pronounced, the miniaturized pattern served as a perfect mould for forming rounded, narrow channels in PDMS -- a clear, synthetic rubber.
In addition to making some simpler devices, Khine and her team emblazoned a Christmas tree design into a piece of PDMS and showed how it can blend different types of food coloring to make a rainbow pattern. Since microfluidic devices are sometimes used for biological research, the young professor also showed that Chinese Hamster Ovary cells can flow through through the narrow channels.
Yep. Shrinky-Dinks saving the world. Who knew? I just loved these totally useless bits of plastic. Oh, sure, you were supposed to make little jewelry and ornaments and stuff; but I just ended up with, well, stuff. Teeny tiny stuff. Lots and lots of teeny tiny stuff. Why was this so fascinating? I don't really know. Lord knows I never wanted to use an oven for anything edible. But shrunken little horse pictures? You bet.
Once again I am left to lament the fact I was born too soon - had I access to the Internet in Junior High, my life would have had a very different outcome (I'd be in an off-shore federal prison long ago). But to think that I could have achieved world domination with a shrinky dink kit and and easy-bake oven? Sad, just sad, to contemplate that lost potential.
Amateurs are trying genetic engineering at home
By MARCUS WOHLSEN, Associated Press Writer Marcus Wohlsen, Associated Press Writer Thu Dec 25, 6:49 pm ET
SAN FRANCISCO – The Apple computer was invented in a garage. Same with the Google search engine. Now, tinkerers are working at home with the basic building blocks of life itself.
Using homemade lab equipment and the wealth of scientific knowledge available online, these hobbyists are trying to create new life forms through genetic engineering — a field long dominated by Ph.D.s toiling in university and corporate laboratories. Like the UniBomber?
In her San Francisco dining room lab, for example, 31-year-old computer programmer Meredith L. Patterson is trying to develop genetically altered yogurt bacteria that will glow green to signal the presence of melamine, the chemical that turned Chinese-made baby formula and pet food deadly.
"People can really work on projects for the good of humanity while learning about something they want to learn about in the process," she said.
So far, no major gene-splicing discoveries have come out anybody's kitchen or garage. (That we know of...)
But critics of the movement worry that these amateurs could one day unleash an environmental or medical disaster. Paging Michael Crichton, paging...
Defenders say the future Bill Gates of biotech could be developing a cure for cancer in the garage.
Many of these amateurs may have studied biology in college but have no advanced degrees and are not earning a living in the biotechnology field. Go on...
Some proudly call themselves "biohackers" — innovators who push technological boundaries and put the spread of knowledge before profits.
In Cambridge, Mass., a group called DIYbio is setting up a community lab where the public could use chemicals and lab equipment, including a used freezer, scored for free off Craigslist, that drops to 80 degrees below zero, the temperature needed to keep many kinds of bacteria alive.
Co-founder Mackenzie Cowell, a 24-year-old who majored in biology in college, said amateurs will probably pursue serious work such as new vaccines and super-efficient biofuels, but they might also try, for example, to use squid genes to create tattoos that glow.
Cowell said such unfettered creativity could produce important discoveries.
"We should try to make science more sexy and more fun and more like a game," he said.
Patterson, the computer programmer, wants to insert the gene for fluorescence into yogurt bacteria, applying techniques developed in the 1970s.
She learned about genetic engineering by reading scientific papers and getting tips from online forums. She ordered jellyfish DNA for a green fluorescent protein from a biological supply company for less than $100. And she built her own lab equipment, including a gel electrophoresis chamber, or DNA analyzer, which she constructed for less than $25, versus more than $200 for a low-end off-the-shelf model. I love entrepreneurship
Jim Thomas of ETC Group, a biotechnology watchdog organization, warned that synthetic organisms in the hands of amateurs could escape and cause outbreaks of incurable diseases or unpredictable environmental damage. Like the idiot that introduced rabbits or cane toads to Australia? Oh, wait, here's one: let's cross European honeybees with African bees... yeah, there's a great idea, and they didn't even need a microscope slide.
"Once you move to people working in their garage or other informal location, there's no safety process in place," he said. Like the ones our government has? Homer Simpson running the nuclear plant isn't far afield
Some also fear that terrorists might attempt do-it-yourself genetic engineering. But Patterson said: "A terrorist doesn't need to go to the DIYbio community. They can just enroll in their local community college." Or flight school
How Do I Love Free?
I had to switch gas stations (again) recently as that sweet deal of 'pay cash and we'll give you ten cents off per gallon' suddenly evaporated faster than the gas fumes off my mittens over at the Citgo station I had just discovered. Seems they changed hands and were offering a special for cash-payers who were willing to walk through icy puddles into their creepy little vestibule and hand over the green stuff (read: Bargain Hunters Like Myself) but suddenly their per-gallon price jumped exponentially on the high octane my baby thrives on, so I had to move on.
Went to a grocery-store outpost and was frustrated by their pay-at-the-pump malfunction. Since I was inside anyway, might as well get some coffee. I was pleasantly surprised to find they refused my dollar, saying it was FREE with fill up! MMMMMM!!! Nothing tastes as good as free! Much like deep-frying or dipping in chocolate or cheese, there aren't many items that can't be improved by "free".
Had a bad experience with FREE just the other day, however. Went to McDonalds to get my Monday FREE small morning coffee, and told the kid behind the takeout speaker as much. Sorry, that doesn't start until seven a.m., I was told. What? Limits on FREE? Is nothing sacred? Just because I'm an early bird, I don't qualify? Roaming bands of old folks looking for senior discounts come by a moment ago, or what? Blinking in disbelief at my car clock that read 6:39 I roared off in a huff. Gave plenty of my hard-earned cash to Dunkin Donuts instead. They are famous for taking my coupon, and then handing it right back to me, and other little niceties.
Watch out, Ronald. Tomorrow is Monday, and I'm not leaving with out my FREE, even if I have to circle the block for twenty minutes. You will not win, large evil corporation. I have coupons, and I'm not afraid to use them.
Friday, December 26, 2008
Wish I'd Said That!
Christmas May Be Over...
Here's an awesome gift idea...
From the Chicago Tribune:
Looking to honor a loved one by naming a new species of mammal after them this holiday season? Starting Monday, Purdue University researchers will be auctioning off the naming rights to seven recently discovered types of bats hailing from Mexico, South America, Central America and Africa. And if the bats seem too "last Christmas," there's also a pair of yet-to-be-named Amazonian turtles up for grabs.
Cheloniidae Getalifum, anyone?
Worth the Wait
Older is Better
Auto Abuse!!
“I’ve just always wanted a pink car. I think when you’re a little girl and you have the Barbie corvette, you’re always like ‘Oh I wish I had a car like this one day’. So I think it just comes from being a fan of Barbie for so long.”
Hey, I’m a girly, girl myself and love the color pink but this is just waaayyy too much of the pepto-kind. But in fairness to Paris, she also added this:
“This is a car that I cannot drive every single day but I will be driving a lot. They put on protective tint on the windows so no paparazzi flashes can come through.”
Were Your Holidays This Lonely?
A man jumped into the Berlin zoo enclosure of famed polar bear Knut on Monday, but officials were able to keep the animal away from the intruder by distracting him with a leg of beef, police said. The 37-year-old man jumped over a fence into a water-filled ditch at the edge of the bear's enclosure Monday morning, police said in a statement.Zoo keepers, who had just let Knut into his outdoor enclosure, were able to lure the bear back into his cage by producing a leg of beef.Police said the man, a German, was less cooperative, initially ignoring instructions to leave the enclosure. He was led away unharmed but, although he was soaked and cold, he refused to undergo a medical checkup.Police said that, before being let go, the man told them that he felt lonely and the bear appeared lonely, too.Knut, now age 2, was hand-raised after his mother rejected him at birth. He rose to stardom early last year as a cute white ball of fluff, but has since grown rapidly into a hulking 440-pound (200-kilogram) predator.
Tuesday, December 23, 2008
Sunday, December 21, 2008
Here's a Thought...
Things I am Not Above Trying
10 really bad Christmas songs
—James Oliphant
Ten Holiday Songs Guaranteed to Send Your Family Home Early:
10. "Last Christmas," Wham!"Last Christmas, I gave you my heart," George Michael sadly sings, "and the very next day, you gave it away." This is what the Seinfeld folks call "regifting," although it usually involves something like a label-maker.
9. "Santa Can't Stay," Dwight YoakamThis "Santa" apparently has child-custody issues: "Momma said Santa can't stay," Yoakam sings. "Said she told him that twice yesterday. Then a car just like Dad's pulled out and drove away."
8. "Silver and Gold," Burl IvesThis song from the holiday chestnut "Rudolph the Red-Nosed Reindeer" is nothing less a thinly veiled manifesto by libertarian radical Ives that calls for the U.S. to return to the gold standard.
7. "Do They Know It's Christmas?" Band AidYes, I know. Sacrilege. But tell me you don't flip this arch, guilt-inducing holiday downer off the moment it pops up on the radio, especially if you are on your way to the mall.
6. "Merry Christmas from the Family," Robert Earl KeenTroubadour Keen gives us a trailer-trash ode to the holidays. "Send somebody to the Stop 'N Go," he warbles. "We need some celery and a can of fake snow." Poetry.
5. "The Nutcracker Suite," TchaikovskySee this little number as a young boy, as I did, and it risks putting you off of ballet, fairies, soldiers, sugarplums, mice, and, well, nuts.
4. "Santa Baby," MadonnaRun, Santa, run! Before you know it, she'll have the sleigh and the workshop, and you'll be sleeping at the YMCA.
3. "I Saw Mommy Kissing Santa Claus," John Cougar MellencampHave you seen the diminutive Mellencamp's wife, former supermodel Elaine Irwin? Santa is the least of his worries.
2. "The Christmas Song," Alvin and the Chipmunks Nostalgic for the days when America found comedy in simply speeding up the recording of someone's voice? Ah, such innocence.
1. "Little Drummer Boy," Bing Crosby and David BowieIn the video, still available all over the Internet, Crosby invites a wandering Bowie into his "home." In real life, Crosby probably would have called the cops.
Copyright © 2008, Chicago Tribune
Cavys Roasting on an Open Fire...
LIMA, Peru - Are hard times threatening your Christmas dinner? Well then, Peru has the answer: guinea pig.
Officials in the coastal Peruvian province of Callao on Monday hailed the Andean rodent as a low-cost, low-fat alternative to a traditional turkey or roast pork Christmas dinner.
Guinea pigs can feed seven or eight for about $3.20, Callao official Mario Sanguinity told Associated Press Television.
"The idea is to give the people a tasty, economical option," he said.
The presentation included a live guinea pig dressed as Santa Claus and eight of its comrades laid out fried, broiled and roasted in traditional dishes from different regions of Peru.
Callao resident Silvia Carazas said she plans to make the switch to guinea pig at Christmas.
"The animal is rich in protein and has zero cholesterol as well, very important for those of us looking to watch our weight," she said.
The tiny cuts of white meat are often compared to rabbit and dark chicken. Called "cuy" in Peru, guinea pig is a stable source of income for farmers and holds an elevated place in Andean folklore.
Apocalypse (S)now
Why Suicides Go Up at Christmas
Wednesday, December 17, 2008
Snowmageddon!!
Wednesday, December 03, 2008
It's Not Easy Being Too Green
Tuesday, December 02, 2008
Triple-Bolting the Barn Door Shut After the Horse(less Carriage) has Left
By JEFF KAROUB and TOM KRISHER AP Business Writers
DETROIT (AP)
If the Detroit Three automakers have learned anything since their last trip to Washington, it's that the old way of doing business just won't fly. So the decision by auto executives to travel in hybrid cars rather than corporate jets is just the start to overhauling their image as the industry pleads its case for $25 billion in federal loans. See: Too Little, Too Late Award
Ford CEO Alan Mulally left for the capital Tuesday afternoon in a small Ford Escape sport utility vehicle, which runs on gas and electricity. Rick Wagoner of GM departs Wednesday in a hybrid Chevrolet Malibu. Chrysler LLC said its chief executive, Robert Nardelli, would leave Tuesday night, driving a hybrid Dodge Durango or Chrysler Aspen SUV. Excuse Me? What is the point of being the CEO of Ford if not getting to drive the coolest Shelby Cobra Mustang ever? Or GM-Corvette ZR1?? Chrysler? Well, they're done for.
The move to travel more like regular Americans comes after the CEOs' last visit for hearings in November turned into a public relations disaster. Lawmakers learned that all three had flown in separate corporate jets to ask for the bailout dollars, and critics harangued the CEOs.Democratic Rep. Gary Ackerman of New York, a member of the House Financial Services Committee, said last month that it was "a delicious irony" to see the executives arrive on private jets "with tin cups in their hands." In response, the automakers said top executives needed to fly on corporate planes for security reasons. Like I said, perhaps if they weren't so hated, they wouldn't need security...
In an effort to curb bad publicity, Ford Motor Corp. and General Motors Corp. said their CEOs would take the wheel for at least part of the roughly nine-hour trip. Do any have a valid Driver's Licence?
"Mulally drove part of the way and did business by telephone, but not while behind the wheel, he said.In keeping with the company's new no-frills approach, GM spokesman Greg Martin said Wagoner was expected to make the trip without any extended stops and arrive in Washington on Wednesday night. Wagoner is staying at a "moderately-priced hotel," though Martin would not disclose which one.He's traveling in a three-car caravan and will alternate riding in the Malibu, the Chevrolet Cobalt XFE, the company's highest-mileage vehicle, and a Buick Lucerne sedan, which runs on fuel that's 85 percent ethanol. Whoopee.
Carmageddon is Coming! Carmageddon is Coming!
Sunday, November 30, 2008
Windy City Trip
Friday, November 28, 2008
The China Syndrome
Nurture Nature?
I really recommend you read the whole article here:
Once Revered, Komodo Dragons Turn Nasty
Excerpts:
These locals have long viewed the dragons as a reincarnation of fellow kinsfolk, to be treated with reverence. (Awww!) But now, villagers say, the once-friendly dragons have turned into vicious man-eaters. Sad. And they blame policies drafted by American-funded environmentalists for this frightening turn of events.
“When I was growing up, I felt the dragons were my family,” says 55-year-old Hajji Faisal. “But today the dragons are angry with us, and see us as enemies.” The reason, he and many other villagers believe, is that environmentalists, in the name of preserving nature, have destroyed Komodo’s age-old symbiosis between dragon and man. (Sniff)
“We don’t want the Komodo dragon to be domesticated. It’s against natural balance,” said Widodo Ramono, policy director of the Nature Conservancy’s Indonesian branch and a former director of the country’s national park service. “We have to keep this conservation area for the purpose of wildlife. It is not for human beings.” Hmmm. Good point.
A year ago, a 9-year-old named Mansur was one such victim. The boy went to answer the call of nature behind a bush near his home in Kampung Komodo. In broad daylight, as terrified relatives looked on, a dragon lunged from his hideout, took a bite of the boy’s stomach and chest, and started crushing his skull.
Unlike in the U.S. and many other Western countries, park rangers here don’t routinely put down animals that develop a taste for human flesh. Good for them!
To the villagers in Komodo, the recent incidents provide clear evidence of an ominous change in reptile behavior. “I don’t blame the dragons for my boy’s death. I blame those who forbade us from following custom and feeding them,” said Jamain. “If it weren’t for them, my boy would still be alive.”
The boy “shouldn’t have crouched like a prey species in a place where dragons live,” said Marcus Matthews-Sawyer, tourism, marketing and communications director at Putri Naga Komodo. Oh come on!! Blame the victim, some more, would ya? I'm guessing there's no indoor plumbing alternative.
Dragon and man could coexist here in harmony in the past, Komodo park officials add, because at the time the area’s human population was a fraction of today’s size. So pass out birth control. Offer boat rides to another island. Play Survivor. Oh, wait, the lizards are...
Why Didn't I Think of That?!
I HATE it when somebody thinks up the perfect word or phrase, and that somebody is not me!
Thanks to Jalopnik, I will now steal the term "Carpocalypse Now"and pretend I made it up.
Personal examples of Carpocalypse?
The price of gas skyrocketing again before I can install a 50,000 gallon underground tank. Or cut a deal with some pirates.
The Illegality of selling human organs. Two Kidneys. One Corvette. There is so much wrong with this equation.
Watching an Aston Martin destroyed in a James Bond film. Why doesn't James just admit the car is the only love of his life that never let him down?
Automakers claiming 'corporate policy' dictates their executives must take private jets for 'security reasons'. Gee, wonder why they're so hated? Maybe they could walk out onto the production floor and ask that big burly guy with a wrench...
Hero on the Half Shell
Welcome to Shove-Mart - Would You Like a Cart?
Oh, yeah, I needed to be out in that...
Shopaholic Stays Home
Yeah, I'm home today. Doing absolutely nothing. Why the day off from Retail Madness? The same reason an alcoholic calles New Year's Eve 'amateurs night' and stays home. I'm not even going to buy anything online Cyber Monday either. So there, major retailers. Start cooking up some REAL deals to get my discretionary dollars.
The Right Stuffing
Thursday, November 27, 2008
I'll Pass on the Dish
One of my better efforts
The dreaded DTP : Bring a Dish to Pass
Now there's a phrase that strikes terror in the hearts of the cooking-impaired like myself!
Why is this some bizarre requirement for holiday gatherings? Why not just give $10 to the hostess and be done with it? Just mingling with a crowd is enough of a 'toll' in my book, but now we have to add an entry fee designed to expose my every inadequacy to experience this misery?
I've had quite a few failures over the years:
The time I brought a pretty (but empty) ceramic dish, figuring I was going to get sent home with a windfall of leftovers.
The time I tried to convince everyone that name-brand paper napkins with turkeys on them were a 'secret family recipe'.
The great Jello fiasco of '05
The not-so-hard boiled eggs of '97...
The list goes on. Why then, do the invites? Bottom Line: the only thing I'm thankful for is that Thanksgiving only comes once a year.
Paperless does not equal Tasteless
However - the notice tried to further tempt me into good behavior by noting if I signed up for paperless statements, I'd be entered into a drawing for a Toyota Prius. Ug.
Sure, that's environmentally responsible. But would I be seen in one? Not likely. Life is too short to drive ugly, low-performance vehicles. Sure, free is good. And who cares what lingers in the parking lot at China-mart? Well, I do. So I'd like to decrease my carbon footprint by recycling, reducing, resusing... all so I can keep driving high performance gas-guzzling truly cool machines.
It's all about tradeoffs.
Sunday, November 23, 2008
Listen Up
Anyhoo…
Here’s some of the music I’ve been buying and what I think of it.
Queen + Paul Rodgers = The Cosmos Rocks
Um. No. No it doesn’t. As a rabid Queen fan (OK, in Junior High) I was hoping one of my favorite singers of all times, Paul Rodgers would bring something cool to this Freddie-less landscape. Personally, I’d pay to hear Paul read from the phone book, that’s how much I like his voice.
Perhaps that would have been more melodious. I mean, there are a few mediocre tracks here, but that does not a Queen album make. Besides, how the hell are they calling this Queen? Just because you can do something legally, doesn’t mean you should. I think the absent John Deacon is getting the last laugh here.
This music just doesn’t rock. I can tell Brian wrote most of the lyrics, but there is no credit on the songs, so there’s no proof. If this is where Brian wants to go, fine, but it’s not rock, and it’s not Queen. Roger(s), slap him, wouldja?
Since I’m never going to see my $11.88 again all I can hope is that Paul Rodgers was paid handsomely and the check cleared. C’mon, guys. Everyone here can do better.
Grade:C- Below Average.
Def Leppard The Sparkle Lounge
Actually, the Lep has listed Queen as a major influence for years and has included a nod or two to them in their lyrics over the years. Now it seems they have run out of their own ideas and decided to go all out and out Rhapsody the real McCoy.. and in spots here, they actually pull it off. This is no Hysteria, but that’s ok. They are trying to make new and inventive music and I can understand that.
Grade: B- More Pyromania, Less Copymania next time, OK?
Alanis Morissette Flavors of Entanglement
Grade: B- But that’s only because her other albums were so incredibly strong.
Grade: B
Coldplay Viva La Vida
Grade B+
Whitesnake Good to Be Bad
Ah… the Dr. Seuss of Rock and Roll. Dr. Seuss, as you may recall, was challenged to write a children’s book using a vocabulary of only 100 words. Voila! The iconic Cat in the Hat was born.
Coverdale and crew have been using the same old tired lyrics in song after song for centuries. Yet somehow, I keep coming back for more. More Coverdale, that is… If you thought listening to the phone book was silly, I’d pay just to see this guy stand on stage and flip his hair back a few times. And that voice!! Who cares it has nothing profound to say? You want conversation? Call Henry Kissinger. You want sex? Call David Coverdale. (I’d like to.)
Most songs on this album are pretty blah, but there are a few good ones, including Call On Me and A Fool in Love. Suspiciously, they added a second CD of live greatest hits. Even they didn’t think this would sell on its own.
Grade: C Try harder! But tour anyway. Please!
Nickelback Dark Horse
Grade: A- Not quite as strong as their last effort, but good. Chad, do something with that hair. Wavy is better.
Are you a Feminist?
You Are 100% Feminist |
You are a total feminist. This doesn't mean you're a man hater (in fact, you may be a man). You just think that men and women should be treated equally. It's a simple idea but somehow complicated for the world to put into action. |
Wish I'd Said That
Writers Way Wealthier Than You Will Ever Be
J.K. Rowling #1
Worth it, IMHO. But she has been getting drunk with power as of late: see her recent lawsuits and crazy demands for her upcoming title, Tales of Beedle the Bard.
James Patterson #2
Oh, Pul-eese. Further evidence of the dumbing down of America. Publishes more books in a year than I read. Often, with co-writers, so draw your own conclusions.
Stephen King #3
Worth it. You go, big guy. But feel free to cut the vacation with the grandkids short to surpass that Patterson hack.
Tom Clancy #4
Good. I don't begrudge him this slot, but not a top favorite of mine.
Danielle Steel #5
See Patterson, James.
Don't Panic!
Wish I'd Said That!
Breaking News from the Well, Duh! Department
People Prefer Cars That Look Angry, Dominant and Masculine
A new study suggests that people who find the Toyota Prius too friendly-looking are not alone, as most tend to prefer cars that look masculine, aggressive and dominating.
The research into pareidolia, or the tendency to see faces or human traits in inanimate objects, is being used to help automakers design better-selling cars. "If you get the wrong styling, you get problems," said a consultant.
A study that included 20 men and 20 women allowed participants to rate recent passenger car models on different trait scales. Study participants largely preferred models that ranked high in the "power" category, like the BMW 5 series.